-- Offer a weekly promotion to get visitors returning to your site on a regular basis
This is only a small list of suggestions you could incorporate into the selling process. When folks are returning to your site on a regular basis, your chances for a sale are 1000 times greater than when a first time visitor hits your site.
Sell On Every Page Of Your Site - Your website may be 20 pages, or it may be 200 pages, but what so many folks don't understand is that every page on their website should be a "SUPER" salesperson! For instance, let's assume you have a newsletter subscription box that allows your readers to sign up for your newsletter.
Now, I know (after reading some of the tips throughout this article so far) that your website is going to be a SUPER salesperson in itself!
You'll have a free offer for signing up, perhaps a "Special Report" that readers won't want to miss out on so they'll subscribe, or even a special sales promo for those on your list. I think you understand my point.
Your newsletter subscription box is going to SELL! But here's the problem I see on so many sites.... The subscription box is setup very nicely and sells effectively, getting dozens of new subscribers each day, but unfortunately once the new prospect subscribes..... VOILA! A simple little "Thank You For Subscribing" page shows up to confirm their subscription.
That's very nice and all, but the greater lesson here is that this is another page on your site & it CAN be used to SELL! Why not put another offer on your "Thank You" page as well!
This is PRIME advertising space. The offer doesn't have to be obvious or annoying. Actually, the offer should be something extremely subtle. You don't want to keep bombarding your visitors with POP UP ADS or flashing neon sales promotions... ... one sales pitch after another. By doing that, you'd lose credibility and trust! But by being a smart SALESPERSON, you do want to effectively sell at every turn and take advantage of every opportunity...right? Stay Tuned .....
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